Hreflang guide: the right page for every language
Hreflang is an HTML attribute that tells Google which URL to show for which language or region. Without it, a multilingual site can serve duplicate, confusing results — the English page showing up in Turkish search results and vice versa.
When do you need hreflang tags?
Hreflang matters the moment you serve the same content in more than one language or region.
- You have the same content in two or more languages.
- You offer country-specific pages that share a language.
- You want a fallback page for users in regions you do not target.
How the attribute works
Every translated page lists all its language versions, including itself, using link rel=alternate with the hreflang attribute. The x-default value points to the fallback page for languages you do not serve. When the values disagree between versions, Google ignores all of them — so consistency matters.
Generate hreflang links without typos
Writing these links by hand across many pages produces copy-and-paste mistakes, and one wrong language code resets your whole set. The Hreflang Generator produces the complete link tags or a URL list for your sitemap from your existing page URLs, ready to paste. Verify the output and keep the same codes on every language version.